Effie Dennison Joins Susser Bank as Executive Director of Strategic Growth and Corporate Partnerships
Susser Bank has appointed Effie Dennison as Executive Director of Strategic Growth and Corporate Partnerships, a new leadership role supporting the bank’s continued growth across Texas and its commitment to the businesses and communities it serves. Dennison is recognized for building high-impact partnerships that expand access to capital and strengthen local economic opportunity.
Based at Susser Bank’s Dallas headquarters at the new Old Parkland East Campus, Dennison will work across all the bank’s markets statewide. In her role, she leads initiatives to advance growth through strategic partnerships, enhance community engagement, and align the bank’s enterprise strategy and brand with opportunities to expand our presence in the markets we serve.
“Susser Bank is at a point in its growth where scale, focus, and community engagement must move forward together,” said Carl Cravens, President and Chief Banking Officer of Susser Bank. “Effie brings the experience and perspective to help us grow intentionally, supporting our clients, strengthening our presence in key markets, and ensuring we remain a trusted partner in the communities where we do business.”
Dennison brings more than 25 years of experience in strategic growth and community development, with a track record of helping financial institutions expand their footprint while building strong relationships with civic leaders, nonprofit organizations, and corporate partners. She is known for connecting enterprise strategy, brand, and partnerships in ways that support long-term business objectives and measurable community outcomes.
Prior to joining Susser Bank, Dennison served as Managing Director and Head of Community Development & Corporate Responsibility at a well-known Texas-based bank, where she led statewide efforts across affordable housing, economic development, community investment, corporate philanthropy, and employee engagement.
“Susser Bank has built a strong culture grounded in local decision-making, accountability, and respect for the markets it serves,” said Dennison. “The opportunity ahead is to build on that foundation, working alongside a talented team to support growth that continues to benefit our clients while also advancing the strength, resilience, and prosperity of the communities where the bank operates. I am deeply committed to helping communities thrive and to contributing in meaningful ways across all Susser Bank markets.”
Dennison is an active civic leader and currently serves on the boards of The Family Place and Texas Women’s Foundation Alumna. She has received multiple honors for her leadership in corporate responsibility and community advocacy, including the Dallas Business Journal Minority Business Leader Community Advocate Award and Women Who Mean Business Award.